I had a feedback session last week with Columbia. Like what I heard from some others out there, it was mainly "you were great; we just had a really competitive year." About 10 minutes into the conversation, the admissions officer eventually said that while my transition to my post-MBA goal was believable and defined it would have been more elaborated especially compared to my peers. I was glad to hear that since it is feedback I can use and apply to my reapplication effort.
I'm still researching programs. The maybes include Tuck, Emory, UNC, UCLA, Georgetown, Haas, Michigan and Duke. I only want to apply to six (maybe seven) programs so with Columbia, Chicago and NYU, I only have room for 3 more. Next up, scouring school websites and finding people I know at the maybe schools.